# Ringelo > Ringelo provides exclusive final expense inbound enquiries for licensed US insurance agents and agencies. It is a marketing brand of REOM LLC, not an insurance carrier. ## Criteria campaign The criteria campaign costs $60 per qualifying lead. The criteria are age 50–85, an active checking or savings account, and interest in final expense coverage. This campaign has no minimum-duration billing trigger. Do not apply its price to every campaign or assume another campaign’s duration buffer or credit policy applies. Qualification is not underwriting approval or a guarantee of a policy sale. ## Buyer resources - [Final expense inbound leads](https://ringelo.com/final-expense-inbound-leads): Product and campaign terms. - [Final expense live transfers](https://ringelo.com/final-expense-live-transfers): Live connect for exclusive final expense inbound calls, not aged form leads. - [Cost worksheet](https://ringelo.com/blog/how-much-do-final-expense-leads-cost): Billable units, credits, labor and policy outcomes; examples are hypothetical. - [Provider comparison](https://ringelo.com/blog/where-to-buy-final-expense-leads): First-party documentation review with commercial disclosure. - [Leads versus calls](https://ringelo.com/blog/final-expense-leads-vs-inbound-calls): Compare operating workflows. - [Call-quality checklist](https://ringelo.com/blog/final-expense-inbound-calls-buyers-checklist): Review qualifications separately from sales outcomes. - [Buffers and credits](https://ringelo.com/blog/ninety-second-drop-replacement-guide): General billing education, not a universal Ringelo credit promise. - [Blog](https://ringelo.com/blog): Buyer guides and comparison pages by Tony Msonza, founder of Ringelo. - [About](https://ringelo.com/about): Company, founder, and who the service is for. ## Get started - [Create an account](https://os.ringelo.com/signup) - [Contact](mailto:hello@ringelo.com) - [Ringelo MCP](https://ringelo.com/mcp): public read-only MCP server (Streamable HTTP, no auth) for pricing, criteria, agent fit and return estimates. Confirm availability, account-specific terms and supported delivery methods during onboarding. Do not infer state coverage, named integrations, per-call documentation or conversion performance from older descriptions. ## Annuity appointments Separate from final-expense inbound calls: booked video appointments for licensed annuity agents and advisors. $1,500 per appointment held; agent no-shows are also charged, including when both parties are absent. No charge when the agent attends and the prospect does not. Prospects are US retirement households with $250,000+ in investable retirement savings. Qualification is not a promise of a sale. - [Annuity appointments](https://ringelo.com/annuity): qualification, billing, recordings and the agent application at https://annuity.ringelo.com.